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{"id":177,"date":"2020-09-16T09:16:01","date_gmt":"2020-09-16T07:16:01","guid":{"rendered":"http:\/\/dreamingsicily.com\/hello-world-2\/"},"modified":"2021-01-04T21:03:28","modified_gmt":"2021-01-04T20:03:28","slug":"hello-world-2","status":"publish","type":"post","link":"https:\/\/dreamingsicily.com\/en\/hello-world-2\/","title":{"rendered":"Erice"},"content":{"rendered":"
As a founder, product lead at Pinterest and PM for a couple products at Google, as well as a growth partner for Initialized Capital, I\u2019ve seen many product teams struggle to grow. Many products start out with a bang. Some find product-market fit with sustained growth. A few have gone through spurts of hyper-growth. But more often than not, I\u2019ve seen most of them linger then fizzle.<\/p>\n
\u201cFounders launch their product, wonder why it isn\u2019t growing like gangbusters and then immediately try to fix their growth problem.\u201d<\/p><\/blockquote>\n
They turn to growth tactics like optimizing their on-boarding funnel, SEO or push notifications before really understanding what they are building and who they are building for. This may create an initial burst of short-term growth.<\/p>\n
But it ultimately leads to high churn of your possible customers, while ignoring problems in the core product.
\nBefore trying different growth tactics like throwing spaghetti at a wall, startups need to take a fresh look at their users, evaluate their product end goals and re-define the journey they want their users to take to get there. Here are some tips that can help define a path which will clarify the different steps needed to unlock product growth.<\/p>","protected":false},"excerpt":{"rendered":"As a founder, product lead at Pinterest and PM for a couple products at Google, as well as a growth partner for Initialized Capital, I\u2019ve seen many product teams struggle to grow. Many products start out with a bang. Some find product-market fit with sustained growth. A few have gone through spurts of hyper-growth. But […]<\/p>","protected":false},"author":1,"featured_media":40,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75],"tags":[76,77,78],"class_list":["post-177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-storia","tag-directory","tag-listing","tag-theme"],"yoast_head":"\n
Erice - Dreaming Sicily<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\t\n\t\n\t\n